You make sense as a marketer only when you tend to understand what your target audience wants. This will sound like extra useless efforts or at least that is what amateur marketers think when they begin promoting their product/services. When you understand your buyer persona...
Digital marketing has been rapidly changing since the beginning. Thanks to the young crowd who are rapidly questioning features and creating demand for new features every now and then. Every year we come up with some predictions specific to marketing. Here are some of them...
Either past or present, writing content as per the audience has always been the trend. For a long time, we’ve been having newspapers and magazines that are specific to audience. Business magazines for example talk about emerging industries, emerging trends in accounting etc. emerging destinations...
It won’t be less if we say Quora and Reddit are yet to be opened gold mines. Yes, every marketer somehow or the other skips both these platforms and fails to get a lot of relevant traffic to their site. It is either because it...
Digital Marketing has become one among the most important ways of marketing. Everyone can almost start promoting their business without much effort. But not all are doing it the right way or with the right depth they’re supposed to. For example, an ecommerce portal’s social...
The term Influencer Marketing was alien to several people some years before. But off recently, it has made a lot of rounds and we come across ample number of influencers in all streams. Some are known widely, some are not. There are ample influencers for...
Content is the king is what we have been hearing so far. Still not all content writers out there are successful enough to draw the best attention from their audience. It all depends on the writer who articulates in a fashion that reaches the relevant...
As the time changes, so does the trends. Once upon a time, print advertisements were making rounds elsewhere. If you don’t advertise in a newspaper or a magazine, your brand doesn’t exist in the real world was the scenario then. Even now the same thought...
Yet another year has passed on. New set of trends have come up. Ecommerce is one space where technological changes have been taking place quite rapidly. We do not shop like how we used to do before. Now a sizable number of people are shopping...
One industry accepts change unanimously and goes forward without any break. Every now and then, the digital marketing or the online marketing space has been the most happening industry atleast for the past decade. So much happened last year and the previous years. All these...