Online reputation management is a strong nut to crack. Many businesses ignore it altogether because they’re unsure where to begin. But online reputation has become a foremost factor in businesses’ major decisions today. In fact, according to Localbright, “85% of consumers trust online reviews as much...
Remote working has seen a significant rise over the years with the advent of digital technologies. The employees and firms have slowly become more comfortable and creative in distributed and remote work. It could be because of the dispersed talent pool, increased commuting time, climate...
Responsive search ads are an automated advertisement creation tool to enhance the conversion rate of a business. It gives an option to the advertisers to exhibit more text and create multiple headlines with descriptions of which AdWords will choose the best performing ad after testing...
Have you ever dreamt of becoming a full-time blogger? Do you want to convert your passion into a full-time job? Are you tired of not attracting and gaining subscribers after working day and night on your blogs? Do you wish to build a loyal audience...
Artificial intelligence (AI) is usually referred to as the simulation of human intelligence in machines to perform tasks that are usually carried out by human beings. It usually means developing algorithms to analyze, classify, and draw predictions from data. It also enables the machine to...
Digital marketing has been the primary focus of businesses in enhancing their sales for a few years now. The businesses are increasingly working to develop strategies around the digital marketing blueprint for targeting specific consumers. They are also enhancing their campaigns to influence the consumers...
Digital marketing has been at the forefront of sales, marketing, and communications for the last few years. It has changed the dynamic of the business’ work ethics and consumer’s reception for a product or service. Businesses have been creating non-stop newsletters, ebooks, videos, webinars, etc...
Digital marketing is a form of marketing that makes use of all forms of digital technology in one way or another to promote a product or service. The technology comprises of social media, mobile applications, email, web applications, search engines, websites, or any new digital...
A brand identity of a business offers a sense of culture, values, mission, and vision to its employees and customers. It is not just logos and colors but requires assessing a business’ strengths and weaknesses critically. It starts with evaluating the current goals and the...
By the end of the year 2019, people had already started making arrangements and preparations for welcoming the year 2020. Everyone was filled with great enthusiasm and eagerness. There were large scale gatherings and celebrations among friends and families for welcoming the upcoming year and...