A decade or more passed since Facebook came into the limelight. And this period marked the era of disruption in the digital space. It is not only about marketing, but the way we look at the world itself changed. There’s no denying of the fact...
Instagram is now becoming the millennial and Gen Z hotspot. With parents thronging to Facebook and Twitter, kids are now becoming active in Instagram. The presence of this young population is giving a boost to fashion, retail, travel and food businesses. Yes, we get to...
Ask any working professional where do they follow their inspiration and their prompt response will be LinkedIn. Yes, several professionals are available in LinkedIn and they get abundant information that is useful for them to go ahead in their career. But unlike its counterparts Facebook,...
If you look at Google Ads as an option to advertise online, you’re probably doing a grave mistake. You should have Google Ads as a primary option than other platforms as it is one of the leading platforms. Even if your SEO services are not...
Facebook Ads are undoubtedly the most sought after ad platforms as on date. Infact 7 out of 10 marketers are using Facebook Ads only to advertise. These marketers are completely tech-savvy are investing 100 percent of their budget and time in Facebook alone. Yes, they...
You make sense as a marketer only when you tend to understand what your target audience wants. This will sound like extra useless efforts or at least that is what amateur marketers think when they begin promoting their product/services. When you understand your buyer persona...
Digital marketing has been rapidly changing since the beginning. Thanks to the young crowd who are rapidly questioning features and creating demand for new features every now and then. Every year we come up with some predictions specific to marketing. Here are some of them...
Either past or present, writing content as per the audience has always been the trend. For a long time, we’ve been having newspapers and magazines that are specific to audience. Business magazines for example talk about emerging industries, emerging trends in accounting etc. emerging destinations...
It won’t be less if we say Quora and Reddit are yet to be opened gold mines. Yes, every marketer somehow or the other skips both these platforms and fails to get a lot of relevant traffic to their site. It is either because it...
Digital Marketing has become one among the most important ways of marketing. Everyone can almost start promoting their business without much effort. But not all are doing it the right way or with the right depth they’re supposed to. For example, an ecommerce portal’s social...
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